database,data management,legalLeadline

Inbound & outbound call centre services, and IVR

...it's your call

Protect yourself and your data

If you hold information about others, you must be licensed under the Data Protection Act 1998 and are regarded as a Data Controller.

Firstly, a data controller is required to comply with the eight principles of good information handling (the Data Protection Principles):

These principles require the data controller to:

  1. process personal data fairly and lawfully.
  2. obtain personal data only for one or more specified and lawful purposes and to ensure that such data is not processed in a manner which is incompatible with the purpose or purposes for which it was obtained.
  3. ensure that personal data is adequate, relevant and not excessive for the purpose or purposes for which it is held.
  4. ensure that personal data is accurate and, where necessary, kept up to date.
  5. ensure that personal data is not kept for any longer than is necessary for the purpose for which it was obtained.
  6. process personal data in accordance with the rights of the individuals to whom the information relates.
  7. ensure that personal data is kept secure.
  8. ensure that personal data is not transferred to a country outside the European Economic Area unless the country to which the information is to be sent ensures an adequate level of protection for the rights (in relation to the information) of the individuals to whom the personal data relates.

So what simple methods would we recommend to help protect you and your data? 

  1. Separate the data for easier management - one database for each of the following as a suggestion:
    • Current customers
    • Ex customers
    • Suppliers
    • Prospects
    • Archive
    • Blacklist
  2. Keep a master database, with ID codes (eg CC for current customers) so you can find the details of the record if you need them
  3. Restrict Access - makes sure that the correct people are able to view the details
  4. Keep data up to date. We would recommend a free data audit and then automated processing as the simplest and most cost effective method.
    Suggestion would be to carry this out process once every six months, but the Act makes no specific demands in this respect (see principle 4)
  5. Following each data audit and processing, keep a copy of the master database off site, and if you wish the segmented databases. This is a simple process to build into your Disaster Recovery Policy.
  6. Make sure that you build an archive, so that any data can be traced with any notes that you have attached. For example, if a company is no longer trading, you will not wish to keep contacting them, so simply archive the details (see principle 5).

If you need any further help and advice, please contact us.

  • Inbound Call Centre Services
  • Outbound Call Centre Services
    • Database Cleansing
    • Customer Satisfaction Surveys
    • Prices
  • IVR
  • Additional Services
  • Clients
  • Newsroom
  • Demos and Downloads
  • Prices

Poll

  • Home
  • About Us
  • Print Page
  • 0844 669 600
  • Get Free Updates
  • Email Leadline

Are you mailing people who've died?

  • Privacy Statement
  • Information Sources
  • Peninsula - Employer of Excellence
  • ISO 9001 accredited
  • Investor in People
© Leadline Services Limited 2008. Leadline® is the registered trademark of Leadline Services Limited
Leadline Services Ltd 54 New Street, Worcester WR1 2DL Tel: 0844 669 6000 Fax: 0871 575 0080 info@leadline.co.uk

Company registered in England and Wales number 3260056, VAT registration number 696 1254 11