Brochure Request Lines cost comparison
Producing a brochure is expensive enough so reducing the costs of getting that brochure into the hands of customers makes complete sense. If you're already using call centre agents to handle brochure requests this is how the costs compare.
Cost comparison - agents-v-IVR
Based on 2000 calls per month, each call lasting 1 minute, 0844, 0870, 0871 response
Agents cost approx 75p per call* within working hours
IVR from Leadline costs £50.00 per month with no contractual tie-ins, and that's a fixed fee whether you receive 5 or 500 calls, or £35.00 per month subject to a 12 month contract.
Details left by callers are compressed and you can have online access to those recordings or Leadline can transcribe the details for you, charges start at 20p per record.
The monthly fees are charged at a flat rate with calls to 0844, 0870, 0871 numbers - if you choose a freephone 0800 brochure response line, then please add 4p per minute to the price below to make 28p per call
Taking a monthly fee of £35.00 and a transcription cost of 20p per record
IVR from Leadline costs 21.75p per call, 24 hours a day
One-off set up fees are £300.00
*Agent costs have been calculated in conjunction with a competitor analysis across 10 providers (Nov 2007)
That represents a 70% reduction in your costs and saves you (in this example) £12,780.00 a year
Where else could you save money with IVR from Leadline?


